Website design

Evergreen Grace

ROLE

UX Designer

EXPERTISE

UX/UI Design

YEAR

2024

Project description

Project description

Evergreen Grace is an online plant ordering app that allows users to browse, purchase, and have plants delivered right to their doorsteps. Designed for plant lovers, gardeners, and environmentally conscious consumers, the app provides a comprehensive collection of indoor and outdoor plants, gardening accessories, and plant care tips.

Process

Process

This category details the step-by-step approach taken during the project, including research, planning, design, development, testing, and optimization phases.

Research & Planning

Conducted market research to identify user preferences for the Evergreen Grace plant ordering website. Defined target audience segments and outlined key features based on user needs and market trends to enhance the online ordering experience.

Design & Prototyping

Collaborated with designers to create intuitive user interfaces and interactive prototypes. Iteratively refined designs based on user feedback to enhance usability and visual appeal.

Implementation

Utilized flexible agile principles to construct the Evergreen Grace plant purchasing platform from scratch. Scheduled feature creation according to user reviews and technical doability to enhance user interaction and expedite the order process.

Testing & Optimization

Conducted rigorous testing across various devices and platforms to ensure compatibility and performance. Gathered user feedback through beta testing and iteratively optimized the app based on usability metrics and user satisfaction.

Solution

Solution

The goal of Evergreen Grace is to create an easy-to-use platform for plant lovers to discover, purchase, and receive plants, while also educating them on plant care and promoting eco-friendly living. By offering personalized recommendations, delivery services, and community engagement, the app aims to make plant ownership accessible, enjoyable, and sustainable for all users.